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2025

The Lightning Launch: Website Transformation for a Coach & Healer

Maida C.

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Overview

Maida is a transformational coach and healer whose website no longer reflected her evolving services and authentic brand. Faced with outdated design and confusing messaging, she needed a digital presence that truly resonated with her vision and business goals.

Through a rapid, strategic “Lightning Launch,” I redesigned her Squarespace site to be bold, clear, and conversion-focused. This case study details how a cohesive blend of UX, UI, and strategic content not only refreshed her brand but also created an engaging, high-performing online experience.

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Overview

Maida is a transformational coach and healer whose website no longer reflected her evolving services and authentic brand. Faced with outdated design and confusing messaging, she needed a digital presence that truly resonated with her vision and business goals.

Through a rapid, strategic “Lightning Launch,” I redesigned her Squarespace site to be bold, clear, and conversion-focused. This case study details how a cohesive blend of UX, UI, and strategic content not only refreshed her brand but also created an engaging, high-performing online experience.

2.png

Overview

Maida is a transformational coach and healer whose website no longer reflected her evolving services and authentic brand. Faced with outdated design and confusing messaging, she needed a digital presence that truly resonated with her vision and business goals.

Through a rapid, strategic “Lightning Launch,” I redesigned her Squarespace site to be bold, clear, and conversion-focused. This case study details how a cohesive blend of UX, UI, and strategic content not only refreshed her brand but also created an engaging, high-performing online experience.

​Maida’s old website didn’t reflect the bold, confident, and grounded energy of her brand.

Her services—coaching, energy healing, certifications, and corporate wellness—were buried in unclear layouts and scattered messaging.


Navigation was clunky, the content lacked flow, and it wasn’t guiding users toward action.
She needed a site that not only looked good, but worked—supporting her growth and helping her attract aligned clients with ease.

​Maida’s old website didn’t reflect the bold, confident, and grounded energy of her brand. 

Her services—coaching, energy healing, certifications, and corporate wellness—were buried in unclear layouts and scattered messaging.
Navigation was clunky, the content lacked flow, and it wasn’t guiding users toward action.
She needed a site that not only looked good, but worked—supporting her growth and helping her attract aligned clients with ease.

​Maida’s old website didn’t reflect the bold, confident, and grounded energy of her brand.

 

Her services—coaching, energy healing, certifications, and corporate wellness—were buried in unclear layouts and scattered messaging.
Navigation was clunky, the content lacked flow, and it wasn’t guiding users toward action.
She needed a site that not only looked good, but worked—supporting her growth and helping her attract aligned clients with ease.

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"Go look at my website—Deema is that good. She took everything I envisioned and brought it to life in a way that felt effortless. From start to finish, her professionalism, communication, and attention to detail were unmatched. It truly felt like she stepped into my brain and delivered more than I could’ve imagined. I've worked with many others before, but this time, I feel seen. My website feels aligned, authentic, and fully me. 10/10 recommend!"

Maida C.

Untitled design copy.png
"Go look at my website—Deema is that good. She took everything I envisioned and brought it to life in a way that felt effortless. From start to finish, her professionalism, communication, and attention to detail were unmatched. It truly felt like she stepped into my brain and delivered more than I could’ve imagined. I've worked with many others before, but this time, I feel seen. My website feels aligned, authentic, and fully me. 10/10 recommend!"

Maida C.

Untitled design copy.png
"Go look at my website—Deema is that good. She took everything I envisioned and brought it to life in a way that felt effortless. From start to finish, her professionalism, communication, and attention to detail were unmatched. It truly felt like she stepped into my brain and delivered more than I could’ve imagined. I've worked with many others before, but this time, I feel seen. My website feels aligned, authentic, and fully me. 10/10 recommend!"

Maida C.

2025

The Lightning Launch: Website Transformation for a Coach & Healer

Maida C.

2025

The Lightning Launch: Website Transformation for a Coach & Healer

Maida C.

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